Search Engine Optimization (SEO)

Do you want to increase the visibility of your business on Google and social media platforms?

Then what you need is Worknami’s top-notch SEO service. Contact us today to unleash your website’s true potential with our tried and tested SEO techniques.

SEO Makes Your Services More Visible​

IN A NUTSHELL, SEO MAKES IT MORE LIKELY FOR CUSTOMERS TO FIND YOUR BUSINESS ONLINE; AT THE MOMENT WHEN THEY ARE LOOKING FOR YOUR SERVICES

Let The Customers Come To You

Did you know that before customers decide to make a purchase of goods or services, the decision in 80% of cases occurs via search engines e.g. Google?Therefore, the question remains; are you more- or are you less accessible online than your competition? 

What is SEO and how does it help your business?

Laptop-with SEO analytics

Search Engine Optimization (SEO) refers to a wide range of techniques aimed at increasing your ranking in search engines, therefore driving more traffic to your website and converting leads into sales. 

Besides search engines such as Google, Bing or DuckDuckGo, some of these techniques target traffic from social media platforms such as Facebook, Instagram, LinkedIn and Twitter.

Most digital marketing agencies sell Search Engine Optimization as writing a few blogs, filling web pages with keywords and hoping for the best. 

Sorry to say, but if it were that simple, everyone would be on the first page of Google. 

Unlike paid advertising, SEO cannot be bought, it is earned.

Measuring performance is crucial

To get results from your SEO efforts, you need a solution that is aligned with your business goals. 

Moreover, you need to measure your performance. As the old adage goes, if you are not measuring it, you are not managing it.

SEO Takes Time But Its Worth It​

It takes time and experience to outrank your competition in organic search results, unless your website has no competition online. But who can say that about their business nowadays?

Worknami has over 30 years of cumulative experience to handle all your SEO needs, including on-page, off-page and local SEO.

We have figured out SEO so you don’t have to

group-of-people-discussing SEO

If you go to any other digital marketing agency in Kenya, they will bombard you with alien terms such as: Robots.txt, Domain Authority, XML sitemap, CTR, keyword analysis and research, etc. Although this makes them sound smart and professional, it rarely tells you how it helps your business.

We can go ahead and dazzle you with big terms, but we prefer to focus our message.

We are interested to show you how we can move you from point A to B by listening first an creating a solution that fits your needs like a glove.

Thus, we enable you to achieve your business goals through our affordable and effective Search Engine Optimization services.

In summary, our SEO services fall in three main categories as shown below:

Laptop-with SEO analytics

Technical SEO

A website’s design and architecture is the foundation of SEO optimization. By adhering to proper and effective design and development techniques, Worknami ensures that your website is easy to crawl and ranked by search engines. By combining our stellar web design and SEO capabilities, you are guaranteed that your website is functioning at its optimal condition.

On-page SEO

Every word on every page on your site should be there intentionally, not by mistake or to simply fill up the space. As an SEO company, we are always guided by the intentions of the user for coming to your site. Therefore, we are always in a position to recommend effective keyword and content marketing strategies.

Off-page SEO

SEO work occurs on your site and beyond. At Worknami, we understand that SEO is held up by a number of pillars that must work in tandem to yield great results. Therefore, we bolster technical and on-page SEO with Off-page SEO techniques such as link-building, social media marketing, guest posting and more.

An effective SEO campaign is one that accelerates the process of achieving your business goals.

That is why at Worknami Digital Marketing, we first take the time to know more about you, your brand identity and positioning as well as the services and products that you are selling before we start any online marketing.

You cannot know where you stand without some perspective of how you fair against your business rivals. We take competitor analysis very seriously and make it as part of our foremost undertakings in all Search Engine Optimization projects.

Our competitor research will give you insight concerning factors such as: Competitors’ web traffic, Competitors’ search engine marketing strategy and Deep recommendations on how to outperform your rivals.

When you do not understand who you are talking to, communication breaks down. Our SEO strategists delve into the minds of your potential customers to analyze:

  • Who they are.
  • What they like.
  • What their biggest problem is and how to solve it.
  • Where they spend their time on social media.
  • Their search engine behavior and other factors.

We will always keep tabs on your competitors’ online presence so that you can react on time with our local SEO services.

What To Expect From Worknami's SEO Campaign

SEO blueprint and strategy

Get your hands on a clear project plan that lays out how we will improve your overall online presence within 7 days of subscribing to our SEO services.

Bi-weekly analytics and reports

Stay on top of the progress and ROI of your SEO campaign with our weekly updates and reports

Keyword research and strategy

We use the latest technologies in big data and machine learning to identify the terms and phrase that your customers use when searching for information about your products and services. We use the same to drive highly-targeted traffic back to your website.

Become an authority in your area with Local SEO

Effective local SEO is essential if you want to appear in the search results around your geographical location. We fill out all your local citations, including setting up a proper Google My Business and LinkedIn account to make sure you maintain a consistent online presence.

Social media audit

We will provide recommendations and strategies on how to improve your social media content to maximize the impact of your SEO campaign.

Search Engine Optimized Content Writing

SEO graphs

Ready to boost your online presence, Google rankings and get more leads via your website?

We are here to help whether you are in doubt about your local SEO needs or if you want to find more about our affordable SEO services.

Get 10% off our SEO Content Writing services when you subscribe for our monthly SEO services. Alternatively, you can write the articles and we will optimize them for you.